Kodak Company - www.kodak.com

The history of this company which is a big contributor to the world’s imaging products, services and technical support lies in New York where it was founded by two partners in 1899. Going as a combination of two companies, the Eastman Dry Plate Company and the General Aristo Company, Kodak Company - www.kodak.com was responsible for the manufacture of the first time cameras that were not meant for expert use

Overtime though, Kodak has continually adjusted to changes by incorporating the latest technology and leaving out some pieces and bits here and there.

70% of its total revenues are today generated from the sale of digital cameras and other products as opposed to many years back when most of its income came from the manufacture and distribution of still photo film.

As a leading producer of silver halide paper that is used in the printing of images from still and digital cameras, Kodak Company is also a leader in a photo market operation where it runs kiosks all over the world where people can have their photos taken and processed in minutes.

In addition, Kodak also markets other picture products like software and picture CDs world wide. To date, the company has got more than 80,000 retail photo kiosks worldwide.

What has made Kodak a market leader is its ability to adjust quickly to market demands; for example, the company no longer produces black and white film as that is a technology that has become obsolete. On the same note, it has now stopped producing film cameras and is instead concentrating all its efforts into digital works.

Kodak has virtually doubled its efforts on technical support products like photocopiers, digital image processors and software that can be used to process images and digital photos. In motion film and cinema production, Kodak still continues to dominate with most shooting material being Kodak by manufacture.


No comments: